South Luzon sees major expansion under “S.O.U.T.H.” campaign
Camella, the Philippines’ largest and most trusted homebuilder, continues to expand its presence in South Luzon with the launch of four new residential communities in Cavite and Batangas. The developments were officially introduced under the banner of “S.O.U.T.H.: Solidifying Opportunities and Unlocking Trends in Homeownership” during an event held at Brittany Palazzo.
The unveiling marks another milestone for Camella, a brand under Vista Land & Lifescapes, Inc., as it reinforces its commitment to providing quality and stylish homes to Filipino families. The new projects include Tudor Square in Tanza, Altamira in Silang, Azurri in San Juan, and Galini in San Pascual.
Villar Group Chairman Manny B. Villar delivered the keynote speech, emphasizing Camella’s nearly 50-year journey as a pioneer in house-and-lot development. Joining him was Engr. Ric Pallesco, Vista Land Group Head for South Luzon, Visayas, and Mindanao, who introduced the new communities designed to cater to the lifestyle goals of the modern Filipino family.
Strategically located along key infrastructure corridors—such as the Cavite-Laguna Expressway (CALAX), Cavite-Tagaytay-Batangas Expressway (CTBEX), STAR Tollway, and near Batangas Port and the upcoming Sangley Point International Airport—the developments offer not only convenience and accessibility but also strong investment potential and long-term property value appreciation.
Attendees of the launch were treated to engaging presentations, cultural performances by the award-winning Daloy Dance Company, and a program hosted by multi-talented Sheena Lee. Vista Land’s Strategic Commercial Assets Division also presented commercial space and land leasing opportunities across Mega Manila and the South Luzon region, further underlining the group’s diversified real estate portfolio.
The event concluded with a ceremonial toast to continued regional growth—building not just homes, but communities and dreams.


A Closer Look at the New Communities
Each new Camella community offers its own unique lifestyle concept, while all stay true to the brand’s hallmarks of premium location, secure neighborhoods, and timeless Spanish Mediterranean design:
- Tudor Square (Tanza, Cavite): Drawing inspiration from the vibrant spirit of Broadway, this community features spacious three-storey townhouses in a master-planned setting. It’s an ideal choice for young professionals and families looking to take center stage in their life journey.
- Altamira (Silang, Cavite): Just minutes away from the cool highlands of Tagaytay, Altamira offers a peaceful retreat surrounded by nature—perfect for those seeking a balanced, serene lifestyle within reach of the city.
- Azurri (San Juan, Batangas): Named after the Italian word for “blue,” Azurri evokes coastal charm with modern convenience. Its design embraces open, airy spaces that celebrate the easygoing rhythm of seaside living.
- Galini (San Pascual, Batangas): Taking its name from the Greek word for serenity, Galini is envisioned as a haven for relaxation and harmonious living—offering a grounded yet vibrant environment where families can thrive.
All developments come equipped with family-friendly amenities such as clubhouses, swimming pools, pocket parks, playgrounds, jogging paths, and 24/7 security.




Building Generations of Value
Camella continues to lead the real estate industry with its legacy of developing over 149 cities and municipalities across 47 provinces. As the flagship housing brand of Vista Land, it has established a reputation for building not just homes, but communities that promote belonging and growth—especially for Overseas Filipinos and their families.
To learn more about Camella’s latest projects and nationwide offerings, visit www.camella.com.ph or follow @CamellaOfficial on social media.
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